I left Canada for the United Kingdom with little more than a few possessions and a bright-eyed dream to travel to the one country where I could achieve the career title I truly wanted – KING. Turns out there are rules about these things. Thankfully, I could at least fall back on my creative skills. Trained as an art director and designer, my expertise spans traditional, experiential, digital, social, content, retail and more.
Kingdoms aside, I’ve always followed a vision of big ideas. I’m a passionate advocate of original thinking. I have an instinctive understanding of human nature and a natural ability to tell a story that is meaningful to the audience.
I co-founded the independent creative agency Unbound, based in London. We are founded on the idea of being unbound by the stereotypes, labels and ways of traditional agencies.
Executive Creative Director. Founding Partner. Art Director. Writer. Designer. Entrepreneur. Social Media Enthusiast. Judge. Mentor. Lecturer. Cyclist. Surfer.